News / UNSCENT PRIVATE DINNER AT PALAZZO DURINI

On Friday night at Palazzo Durini (at number 24) home to Intertrade’s new headquarters in Milan, was held a private dinner to pay omage to Unscent, the event dedicated to perfumery with the capital P, on show from the 26th to the 29th of March in the Avery Perfume Gallery shop at Excelsior. The luxurious compound was completely furnished especially for the event to reflect the style and her own home of bohemian luxury: retro-style chairs, a tableau vivant as a buffet, with decorated vintage rugs and rows upon rows of candles to trace the way from the door to the private flowering garden and from the garden to the inside of the three-floor house. The guest list included Intertrade top clients and partners from all over the world, journalists from WWD, Elle, Vanity Fair, Marie Claire, L’Officiel, Huffington Post, Ad, Vogue (to name a few) designers such as Mario Salvucci, artists, socialite such as Helen Nonini, entepreneurs such as Lorenzo Bonotto and some of the creators part of Intertrade selection of brands such as: Christine and Niclas Lydeen from Agonist, Diane Pernet, Antonio Zuddas from Blood Concept and sheik Majed Al-Sabah from TFK-The Fragrance Kitchen.
“Unscent” is a project devised by Celso Fadelli (President and Fragrance Curator of Intertrade Group) and Cristiano Seganfreddo (Vice President and Creative Director of Intertrade Group).